Tag Archives: real estate

Why Video Rocks in Real Estate Marketing

As a real estate professional, it is vital that you are ahead of your competition and employing the latest tactics to increase and engage potential clients. Video has the ability to increase your business, build better relationships and amplify your … Continue reading

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How To Build a Memorable Real Estate Brand

Branding is an important factor in real estate. It is important to recognize that every real estate professional views their role in the industry differently. With that being said, there are a few key branding tips that will help any … Continue reading

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How Can I Not Suck at Selling Real Estate?

The real estate recipe for success must have the following ingredients: systems, communications, marketing, leveraging, hiring and profits. If you are missing just one, the outcome will be far from a tantalizing treat. That is why systems are so critical. … Continue reading

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Making Your Testimonials Count

In real estate, there are very few things that carry as much weight as testimonials from home and land owners themselves. That’s why it’s so important to use the positive testimonials to your greatest advantage when promoting properties and homes. … Continue reading

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What “Checking In” Means for Real Estate Professionals

Inman News recently reported on the growing trend of “checking in” via social media sites like Facebook, Gowalla and Foursquare, and how this has affected how real estate professionals do business. For many people, checking in has become a daily … Continue reading

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Online Search or Social Media?

Recently, real estate marketing professionals have started to weigh in on the importance of a strong search presence online versus having a large presence on Facebook, Twitter and other social networks. Which one is more important in the real estate … Continue reading

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Use Walk Score to Market Your Community

Location is everything – especially when people are choosing their next home. Walk Score is a company that launched with the purpose of promoting liveable communities. Real estate professionals can look at a property’s Walk Score and refer their clients … Continue reading

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New Trulia Interactive Crime Heat Map Can Be a Great Tool for Real Estate

This blog post is courtesy of Lake Ridge at Joe Pool Lake’s talented sales professional, Stephen Simmons. Stephen is a “dreamweaver” for hire — selling the resort lifestyle of West Coast style terrain and summit views at the highest point … Continue reading

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New Programs to Easily Qualify Your Leads

These days, researching and qualifying leads can be a tricky process. Finding out exactly who someone is via the Internet can sometimes lead to either dead-ends or an overwhelming amount of places.  With social media growing in importance, sites like … Continue reading

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Making Facebook Fans into Marketing Targets

A recent column in Property Ad Guru had some wonderful tips on how to make the leap from having Facebook fans to converting them to marketing leads.  According to the column, it’s a delicate process because most requests asking Facebook … Continue reading

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